Jules Reid, with her Southern girl charm and eclectic NYC sensibility has created a vibrant world of color, pattern, playfulness and international chic that defines her namesake fashion collection.
Jules has a passion for anything Mod. As an avid collector of vintage clothing, art and jewelry, she has developed a unique take on these iconic aesthetics and is reinventing this era of style, grace and the good life for today’s popular culture. Taking her cues from her personal favorites: Emilio Pucci, Diana Vreeland and Slim Aarons, her collection reflects an innate sense of mixing strong patterns and color ways in luxe fabrics. Her work as an interior designer further honed this signature look and was the springboard for the inception of Jules Reid in 2010.
Captivating a new group of modern women who seek easy elegance, the Jules Reid line embodies the personal style and bohemian spirit of the designer. She has quickly become a favorite of the well-traveled resort set, and her clothes are at home anywhere…from Capri to the Vineyard, St. Barths to Malibu. Jules’ signature look is turning heads everywhere.
Having started her career as a young Wall Street power broker in New York, Jules broke tradition and dared to explore her artistic drive to found her own interior design firm. This venture led Jules to follow her true dream and launch a fashion collection.
Today, Jules splits her time between New York and Virginia and is the mother of three young boys. The Jules Reid line is carried in over forty specialty boutiques and also sold on www.taigan.com. Her collection has been featured in numerous publications including Town & Country, Travel + Leisure, The Washington Post, Lucky, Glamour and Real Simple magazine.